Crow Wood Leisure – The Woodland Spa

We first got involved in The Woodland Spa, located within the 100-acre Crow Wood Leisure complex, when they asked us to develop the initial concept phase of the project, supporting the business planning process and space plan designs. By creating a revenue model driven by day spa visitors, we were able to demonstrate a strong ROI that helped secure funding for the project.

The focus on day spa visitors meant that, rather than focusing on hands-on treatments, we needed to create a real wow factor – visitors would come to Crow Wood to relax and unwind in the wet spa and thermal areas, and our designs needed to make the most of that.

To help that wow factor we installed three specialist pools including a 6.8m hydrotherapy, a wallow pool with fire and an indoor to outdoor infinity edge pool leading to two outdoor hot tub spas. The thermal experience offers heat rooms with essences, herbs and a salt inhalation room; an outdoor saunarium, meanwhile, adds an unusual twist, and the thermal journey ends with a unique experience shower from Klaffs and an ice fountain.

Although the focus here isn’t on treatments, the spa does still feature 10 single and one double treatment room, two mud rasul chambers and a traditional private steam room.