If you are looking at expanding your hotel to include a beautiful spa, there are a number of things you need to keep in mind before you get started. The goal of a luxury spa is to provide an ultimate relaxation experience, and every detail, from the view to the colour of the walls, makes a difference. That’s why it’s so crucial to plan thoroughly before you start building.
We highly recommend you outsource this process to a luxury spa consultant, but in the meantime, here are just a few tips to keep in mind.
Understand Wellness
First of all, you should never underestimate the relevance of the wellness industry – wellness is the reason for millions of trips every year, and we suspect the number is only increasing annually. It has become more popular than ever to prioritise stress reduction – wellness is now mainstream like never before. Mindfulness and meditation are now the first suggestions that crop up whenever we complain of feeling stressed. In 2024, we have a better understanding of the health harms of both acute and chronic stress, which intentional planned relaxation can help to combat.
Guests to a luxury spa are likely not only there for fun and to be pampered – visiting a spa is likely a deliberate move to help support their body and reduce stress levels. Understanding the core needs of a luxury spa is top priority.
Choose Your Location
Next, you must choose the perfect location – spas are a getaway. You absolutely cannot situate a relaxing spa on the edge of a busy, polluted motorway. Pick a location that is quiet and accessible to nature, if possible.
In the UK, chances are you are not near the sea or a lake – but that’s okay. Forest, woodlands, and other large green areas all count as nature too, and provide some of the purest air quality which will do your guests wonders. Once you’ve chosen a location, look at ways you can further enhance the surrounding nature.
Create A Plan
Thirdly, never start without a clear, solid business plan. The best way to create a business plan is to consult a spa expert. In the spa industry, trends are always changing and demand levels peak and dip, services become popular whilst others fall out of fashion – and a spa expert knows all of this back-to-front. Rather than placing the burden of extensive research on yourself, entrust the experts to handle all of this for you.
Contact The Spa Experts
A full-service spa consultancy like Spa Creators can help you with every step of the process. We are experts in the luxury spa industry and we understand the typical pitfalls and obstacles that you may not foresee, which is why you should always work with us to maximise your chances of long-term profit. Get in touch with our team today by filling out our enquiry form.
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